We School - Welingkar Education For Full Time Courses and Part-Time Courses in Mumbai and Bangalore
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Full Time Programme

post graduate diploma in management - Media and Entertainment

Media and Entertainment is a fast-growing and dynamic Industry that includes television, print, digital media, radio, films, live events, sports, out of home, and music. The 2-year course prepares students to become business managers and leaders with a Media and Entertainment edge. The course covers various aspects of general management and is additionally aligned with M&E industry requirements.

Present Intake: 60

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programme overview

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The Post Graduate Diploma in Media and Entertainment has been designed in a manner that the curriculum has all the required aspects to ensure that our students sustain and thrive as successful professional managers in the Media and Entertainment industry. The course is designed and delivered by industry stalwarts who provide the students with a deeper understanding of the industry and its functioning.

The course offers a balanced combination of theoretical learning and on-field learning visits to production and post-production houses, advertising agencies, media agencies, digital agencies, consumer research, and events.

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programme usp

  • Designed to create business managers and leaders with a media edge.
  • Rich exposure to relevant industry projects such as Global Citizen Leader, Winter/Summers projects and workshops.
  • The transformative pedagogy includes lectures, workshops, live industry projects, videos and case studies curated and delivered by renowned media experts.

class profile 2020 - 22 batch

We celebrate India’s varied culture, by embracing students from all backgrounds and environments. This allows students to mutually benefit from each other.

education

Arts

17%

Bachelor of Arts (BA)

Commerce

20%

Bachelor of Commerce (BCom)

Engineering

27%

Bachelor of Engineering (BE)

Management Studies

29%

Bachelor of Management Studies (BMS)

Science

3%

Bachelor of Science (BSc)

Science

3%

Others

Diversity

East

8%

East

West

36%

West

North

31%

North

corporate

14%

South

corporate

12%

Central

Work Experience

Fresher

Freshers

71%

1 to 2 years

1-2 years

15%

2 to 3 years

2-3 years

8%

3 and above years

3 & above

5%

Age

Under 24 years

Under 24 yrs

56%

25 to 27 yrs

25 – 27 yrs

36%

28 to 29 yrs

28 – 29 yrs

7%

30 yrs and above

30 yrs & Above

2%

programme structure


Programme Structure

career opportunities

To nurture every budding student, we guide, mentor and stand by each student; helping them discover their innate abilities and interests. Some areas of Industry opportunities are:

Brand Marketing

Brand Marketing

Content business

Content business

Client Servicing

Client Servicing

Consumer Research

Consumer Research

Digital Media

Digital Media

Public Relations

Public Relations

Advertising

Advertising

Events

Events

Sales

Sales

Business strategy

Business strategy

placement stats

The placements at WeSchool had an excellent response from companies, not only in terms of the number of job profiles but also the diversity in roles and attractive packages. A total of 358 companies visited the campus out of which 227 were new companies.

Year 2020-22

Domestic

Average Domestic Salary

₹9.08 lakhs p.a.

Average Salary

Highest Domestic Salary

₹ 12.41 lakhs p.a.

Highest Salary

Year 2021-23

Domestic

Average Domestic Salary

₹11.74 lakhs p.a.

Average Salary

Highest Domestic Salary

₹ 22.58 lakhs p.a.

Highest Salary

admission and fees

WeSchool intends to give more than what it takes, in order to offer a brighter future to our students. We try rising above the assured ROI which is just numbers, by adding value and making our students competitive enough to face real challenges, in the dynamic business world.

Tuition Fees and Other
tuition fees & other
₹7,00,000/- p.a* *Subject to change
Library Deposit
library deposit
₹4,000/- (refundable)
Hostel Fees
hostel fees
₹1,60,000/- p.a. to ₹2,20,000/- p.a. Plus a deposit of ₹10,000/- (refundable)

Please Note

  • *Hostel accommodation is subject to availability for Mumbai Campus.
  • *Hostel accommodation is mandatory for the students of Bengaluru Campus.

course eligibility

A minimum 50% in graduation, which must be completed by June 2023.

Should have taken CAT (2022) conducted by the IIMs for the year specified in the advertisement (IIMS have no role in the Welingkar admission process) and /or/ XAT (2023) / and / or ATMA (Feb/May 2023) and / or CMAT (2023) and / or GMAT (2020 onwards).

selection process

WeSchool's Unique Profile based selection process assigns significant value to academic performances, work experience, Group Activity, Personal Interview along with the written test scores.

Important dates

Phase 1.

  • Start of Application Form - 14th Nov, 2022
  • Last date of Application Form - 15th Jan, 2023
  • GA/PI Shortlist List - End of Jan, 2023 (Basis CAT /XAT Result / Profile based calls).
  • Selection Process Dates (Offline) - Delhi: 17,18 & 19 Feb 2023 | Kolkata: 18 & 19 Feb 2023 | Indore: 19 Feb 2023

Phase 2.

  • Start of Application Form - 20th Feb, 2023
  • Last date of Application Form – 31st March, 2023.
  • GA/PI Shortlist List - April, 2023 (Basis CAT/XAT/ATMA /CMAT/GMAT).
  • GA/PI - April 2023.
  • Phase 2 Merit List - May 2023 (CAT/XAT/ATMA /CMAT/GMAT)

*You don't need to apply in Phase 2 if applied in Phase 1. Simply update your CMAT / ATMA scores

Entrance test cutoff

Entrance Exam Test cut off for PGDM 2023-25 batch.
Mumbai Campus
Program/ Campus CAT 2022 / XAT 2023 /
GMAT (2020 onwards)
Percentile 		ATMA (Feb/May 2023)/ CMAT (2023) Percentile
PGDM, E-Business Research & Business Analytics 80 85
PGDM Retail, PGDM Media and Entertainment and PGDM Business Design 75 80
PGDM – Healthcare Management 70%ile across above entrance tests, irrespective of any graduation degree background.
PGDM – Rural Management
Bengluru Campus
Program/ Campus CAT 2022 / XAT 2023 / GMAT (2020 onwards) Percentile ATMA (Feb/May 2023)/ CMAT (2023) Percentile
PGDM, E-Business Research & Business Analytics 75 80
PGDM - Business Design & Innovation 70%ile across above entrance tests, irrespective of any graduation degree background.

Application Deadline: 18th March, 2022

(CMAT Aspirants can Apply Now and update their scores later)

    GDPI dates
  • GDPI Shortlist – March, 2021
  • GDPI Dates - March/April, 2021
    Online Selection Process will be based on two parameters:
  • Cut-off Percentile of the Entrance exams (as mentioned in the entrance test cutoff tab)
  • Profile based shortlist for students awaiting CMAT Test Results.
    (All candidates called on basis of profile, will be required to meet the required cut-off once the CMAT results are declared)

Selection Criteria

Weightage of parameters for final selection
1) Qualifying Entrance (CAT/XAT/ATMA/CMAT/ GMAT) 35%
2) Academics (10,12, Graduation) 15%
3) Interview (Pre-interview questionnaire, Interview) 45%
4) Extracurricular activities (Awards in sports, competitions at Degree college and above) etc. 5%

Note:- Qualifying test year and month wherever applicable is mentioned in the Entrance test cutoff.

Admissions

Admissions are based on merit only. No discrimination is made on basis of the state from which graduation certificate is obtained. There are no reservations for linguistic minorities either.

education loan

Student can avail education loans from -

Our sole purpose is to keep students focused on their goals, i.e. their career. To help them do so, we have partnered with a sound financial institution, to help students avail loans at reasonable rates.

recruiters

Since this program attracts a one-of-a-kind blend of design and management principles, it draws an interesting line-up of recruiters; thanks to our experiential project work and live consultancy assignments. Here are some of our key recruiter, till date.

AdFactors PR Atin Promotions & Advertising Pvt. Ltd
Enrich Salons & Academy Fever 104 FM
IAMAI IBM
INBISCO India Private Limited
Tetra Pak

Disclaimer: Representation / Use of any third-party trade marks including logos herein is merely to indicate that these companies were at the WeSchool Campus for the Student recruitment process.

student achievements

Year on year, our students do us proud and edify our belief in creating the leaders of tomorrow. Here are the achievements of our latest batch.

FAQ's

What is PGDM in media and entertainment?

Media and Entertainment is a fast-growing and dynamic Industry that includes television, print, digital media, radio, films, live events, sports, out-of-home, and music. The 2-year course trains students to become business managers and leaders with a Media and Entertainment edge. The course covers various aspects of general management and is additionally aligned with M&E industry requirements.

Is it worth studying media management?

It is definitely worth studying Media management, as it provides skills needed for efficiently managing the works of media-related aspects for future career scope. WeSchool’s PGDM in Media and Entertainment has been designed to ensure that the students sustain and thrive as successful professional managers in their respective industries. The course offers a balanced combination of theoretical learning and on-field learning visits to production and post-production houses, advertising agencies, media agencies, digital agencies, consumer research, and events.

Is a PGDM better than an MBA in media management?

PGDM and MBA program looks almost similar in terms of getting your Masters’s degree, but there is a difference between the two. MBA programs are more theoretical, whereas PGDM programs are more practical.

Scope after PGDM in Media and Entertainment course?

Media is one of the most organized sectors that have grown dramatically since ages. Media itself represents all the new trends and information required for understanding how the world works. Media management provides skills needed for efficiently managing the works of media-related aspects for future career scope. There are tons of opportunities available in the media sector such as Brand marketing, Content business, Client Servicing, and many more, as mentioned above.

Does PGDM in media management have value abroad?

Yes, PGDM in media management has value abroad. Students pursuing this course study concepts and processes of management, information technology, managerial economics, consumer behavior, marketing management, strategies, and much more to gain understanding and expertise in the field. This course strives at educating and making students understand the impact of media management on the development of the country's economy.

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