programme overview
The Post Graduate Diploma in Media and Entertainment has been designed in a manner that the curriculum has all the required aspects to ensure that our students sustain and thrive as successful professional managers in the Media and Entertainment industry. The course is designed and delivered by industry stalwarts who provide the students with a deeper understanding of the industry and its functioning.
The course offers a balanced combination of theoretical learning and on-field learning visits to production and post-production houses, advertising agencies, media agencies, digital agencies, consumer research, and events.
programme usp
- Designed to create business managers and leaders with a media edge.
- Rich exposure to relevant industry projects such as Global Citizen Leader, Winter/Summers projects and workshops.
- The transformative pedagogy includes lectures, workshops, live industry projects, videos and case studies curated and delivered by renowned media experts.
class profile 2020 - 22 batch
We celebrate India’s varied culture, by embracing students from all backgrounds and environments. This allows students to mutually benefit from each other.
education
Diversity
Work Experience
Freshers
71%
1-2 years
15%
2-3 years
8%
3 & above
5%
Age
Under 24 yrs
56%
25 – 27 yrs
36%
28 – 29 yrs
7%
30 yrs & Above
2%
programme structure
Consumer behaviour in media
Marketing applications and strategy in media
Qualitative research and ethnography
Media economics
Cost and management accounting
Organisational behaviour(ME)
Supply chain management
basics of project management
Brand management
Creativity, design thinking applications in media industries
Yoga
Rural marketing
Integrated marketing communication
Media planning and buying
Media budgeting and finance
Customer Relations management
Content creation and management
Summer Internship
Event management and activation ( Elective)
Brand and Communication ( Elective)
Life style marketing ( Elective)
Sports management ( Elective)
career opportunities
To nurture every budding student, we guide, mentor and stand by each student; helping them discover their innate abilities and interests. Some areas of Industry opportunities are:
Brand Marketing
Content business
Client Servicing
Consumer Research
Digital Media
Public Relations
Advertising
Events
Sales
Business strategy
placement stats
The placements at WeSchool had an excellent response from companies, not only in terms of the number of job profiles but also the diversity in roles and attractive packages. A total of 358 companies visited the campus out of which 227 were new companies.
Domestic
₹9.08 lakhs p.a.
Average Salary
₹ 12.41 lakhs p.a.
Highest Salary
Domestic
₹12.81 lakhs p.a.
Average Salary
₹ 22 lakhs p.a.
Highest Salary
admission and fees
WeSchool intends to give more than what it takes, in order to offer a brighter future to our students. We try rising above the assured ROI which is just numbers, by adding value and making our students competitive enough to face real challenges, in the dynamic business world.
tuition fees & other
₹7,00,000/- p.a* *Subject to change
library deposit
₹4,000/- (refundable)
hostel fees
₹1,60,000/- p.a. to ₹2,20,000/- p.a. Plus a deposit of ₹10,000/- (refundable)Please Note
- *Hostel accommodation is subject to availability for Mumbai Campus.
- *Hostel accommodation is mandatory for the students of Bengaluru Campus.
course eligibility
A minimum 50% in graduation, which must be completed by June 2023.
Should have taken CAT (2022) conducted by the IIMs for the year specified in the advertisement (IIMS have no role in the Welingkar admission process) and /or/ XAT (2023) / and / or ATMA (Feb/May 2023) and / or CMAT (2023) and / or GMAT (2020 onwards).
selection process
WeSchool's Unique Profile based selection process assigns significant value to academic performances, work experience, Group Activity, Personal Interview along with the written test scores.
Important dates
Phase 1.
- Start of Application Form - 14th Nov, 2022
- Last date of Application Form - 15th Jan, 2023
- GA/PI Shortlist List - End of Jan, 2023 (Basis CAT /XAT Result / Profile based calls).
- Selection Process Dates (Offline) - Delhi: 17,18 & 19 Feb 2023 | Kolkata: 18 & 19 Feb 2023 | Indore: 19 Feb 2023
Phase 2.
- Start of Application Form - 20th Feb, 2023
- Last date of Application Form – 31st March, 2023.
- GA/PI Shortlist List - April, 2023 (Basis CAT/XAT/ATMA /CMAT/GMAT).
- GA/PI - April 2023.
- Phase 2 Merit List - May 2023 (CAT/XAT/ATMA /CMAT/GMAT)
*You don't need to apply in Phase 2 if applied in Phase 1. Simply update your CMAT / ATMA scores
Entrance test cutoff
| Entrance Exam Test cut off for PGDM 2023-25 batch. | ||||||
|---|---|---|---|---|---|---|
| Mumbai Campus | ||||||
| Program/ Campus | CAT 2022 / XAT 2023 / GMAT (2020 onwards) Percentile |
ATMA (Feb/May 2023)/ CMAT (2023) Percentile | ||||
| PGDM, E-Business Research & Business Analytics | 80 | 85 | ||||
| PGDM Retail, PGDM Media and Entertainment and PGDM Business Design | 75 | 80 | ||||
| PGDM – Healthcare Management | 70%ile across above entrance tests, irrespective of any graduation degree background. | |||||
| PGDM – Rural Management | ||||||
| Bengluru Campus | ||||||
| Program/ Campus | CAT 2022 / XAT 2023 / GMAT (2020 onwards) Percentile | ATMA (Feb/May 2023)/ CMAT (2023) Percentile | ||||
| PGDM, E-Business Research & Business Analytics | 75 | 80 | ||||
| PGDM - Business Design & Innovation | 70%ile across above entrance tests, irrespective of any graduation degree background. | |||||
Admissions
Admissions are based on merit only. No discrimination is made on basis of the state from which graduation certificate is obtained. There are no reservations for linguistic minorities either.
recruiters
Since this program attracts a one-of-a-kind blend of design and management principles, it draws an interesting line-up of recruiters; thanks to our experiential project work and live consultancy assignments. Here are some of our key recruiter, till date.
Disclaimer: Representation / Use of any third-party trade marks including logos herein is merely to indicate that these companies were at the WeSchool Campus for the Student recruitment process.