programme overview
The discipline of Design revolves around creation of products, systems, communications and services that satisfy human needs and improve people’s lives while maintaining the respect for the welfare of the natural environment. Over a period of time, design has become an integral part of management.
There is a strong need for innovation, creativity and a design way of thinking in all aspects of Business to be able to emerge successful in the future. This has made it necessary to give the deserved recognition to design for its importance in business. Right from the business idea, the process, the product, the consumer experience and the organization, everything has to be visualized correctly and designed in manner that the needs of the customer can be pre-empted and trends can be forecasted.
The ultimate motive and aim of this programme is to empower students with skills and understanding on how to apply design thinking to effectively innovate while carrying out their management practices.
Programme Faculty
Dean - Business Design, Innowe, NISP, RedX
Dean - Business Design
Professor- general Management & ERP
Senior Associate Dean-Business Design
Assistant Professor-Economics & Banking
programme vision
To nurture managers with ability to use design thinking based innovation for business and society.
programme mission
- To develop managers who have an aptitude for general management approach
- To enable students with a blend of hands on strategic thinking to solve business and societal problems across functions, verticals and sectors
- Sensitize students to social responsibility, design awareness, technology applications and sustainability
programme educational objectives
- Apply management theories and frameworks in business scenarios.
- Ability to demonstrate leadership qualities
- Apply and promote design thinking practices and develop a culture for problem solving and innovation
- Evolve methodology to plan a business – from idea to implementation and stimulate entrepreneurial mind set.
- Agile learners who are able to leverage the power of emerging technology, analytics and other contemporary market forces
programme usp
- Application of 'design thinking' in management disciplines and creating practical business innovations.
- Repeated experiences in the application of 'design thinking' to solve business problems in various scenarios.
- Provide a blend of management and design/innovation inputs.
- Generalist approach - acquired knowledge to be applied to various verticals of business management.
- Prepare industry ready professionals.
Scholarships
Dr G : Sun Jewels Scholarship for PGDM Business Design student
Dr. G. Sun Jewels Scholarship: The scholarship is to encourage high potential students from underprivileged families or single parent families, who struggle to pay the required tuition fees of PGDM Programme. The selected student will also need to fulfil the continuous assessment measures of WeSchool. This initiative covers One full-tuition fee scholarship choosing to pursue PGDM Business Design.
Dr G,(Dr Srinivas Gondhalekar), PhD IIT Mumbai, was Dean Operations and Entrepreneurship Management at WeSchool in Operations and a strong proponent of Design and Innovation. He was a celebrated consultant for industry for over three decades.
* This scholarship will apply to students once they are admitted to the program, based on the scholarship conditions.
class profile 2020- 22 batch
The programme draws in students from diverse cultural, personal and professional backgrounds, across India.
All of whom, who wish to empathize, contribute and excel in the evolving world of Business Design.
education
Diversity
Work Experience
Freshers
69%
1-2 years
19%
2-3 years
7%
3 & above
5%
Age
Under 24 yrs
64%
25 – 27 yrs
29%
28 – 29 yrs
7%
programme structure
career opportunities
The demand for innovators is increasing in a straight line graph, and all business houses essentially require trained manpower, to effectively innovate. A business design student has the advantage of being able to perform in ALL types of sectors. Few industries where BD graduates find highly rewarded careers are:
Finance
IT
Marketing
Healthcare
Consulting
Banking
Design Firms
Retail / FMCG
Manufacturing
Entrepreneurship
SME
PSU
placement stats
The placements at WeSchool had an excellent response from companies, not only in terms of the number of job profiles but also the diversity in roles and attractive packages. A total of 358 companies visited the campus out of which 227 were new companies.
Domestic
₹10.01 lakhs p.a.
Average Salary
₹15.42 lakhs p.a.
Highest Salary
Domestic
₹11.76 lakhs p.a.
Average Salary
₹25.48 lakhs p.a.
Highest Salary
recruiters
Since this program attracts a one-of-a-kind blend of design and management principles, it draws an interesting line-up of recruiters; thanks to our experiential project work and live consultancy assignments. Here are some of our key recruiters, till date.
Disclaimer: Representation / Use of any third-party trade marks including logos herein is merely to indicate that these companies were at the WeSchool Campus for the Student recruitment process.
admission and fees
WeSchool intends to give more than what it takes, in order to offer a brighter future to our students. We try rising above the assured ROI which is just numbers, by adding value and making our students competitive enough to face real challenges, in the dynamic business world.
tuition fees & other
₹7,00,000/- p.a* *Subject to change
library deposit
₹4,000/- (refundable)
hostel fees
₹1,60,000/- p.a. to ₹2,20,000/- p.a. Plus a deposit of ₹10,000/- (refundable)Please Note
- *Hostel accommodation is subject to availability for Mumbai Campus.
- *Hostel accommodation is mandatory for the students of Bengaluru Campus.
course eligibility
A minimum 50% in graduation, which must be completed by June 2023.
Should have taken CAT (2022) conducted by the IIMs for the year specified in the advertisement (IIMS have no role in the Welingkar admission process) and /or/ XAT (2023) / and / or ATMA (Feb/May 2023) and / or CMAT (2023) and / or GMAT (2020 onwards).
selection process
WeSchool's Unique Profile based selection process assigns significant value to academic performances, work experience, Group Activity, Personal Interview along with the written test scores.
Note:- Qualifying test year and month wherever applicable is mentioned in the Entrance test cutoff.
Important dates
Phase 1.
- Start of Application Form - 14th Nov, 2022
- Last date of Application Form - 15th Jan, 2023
- GA/PI Shortlist List - End of Jan, 2023 (Basis CAT /XAT Result / Profile based calls).
- Selection Process Dates (Offline) - Delhi: 17,18 & 19 Feb 2023 | Kolkata: 18 & 19 Feb 2023 | Indore: 19 Feb 2023
Phase 2.
- Start of Application Form - 20th Feb, 2023
- Last date of Application Form – 31st March, 2023.
- GA/PI Shortlist List - April, 2023 (Basis CAT/XAT/ATMA /CMAT/GMAT).
- GA/PI - April 2023.
- Phase 2 Merit List - May 2023 (CAT/XAT/ATMA /CMAT/GMAT)
*You don't need to apply in Phase 2 if applied in Phase 1. Simply update your CMAT / ATMA scores
Entrance test cutoff
| Entrance Exam Test cut off for PGDM 2023-25 batch. | ||||||
|---|---|---|---|---|---|---|
| Mumbai Campus | ||||||
| Program/ Campus | CAT 2022 / XAT 2023 / GMAT (2020 onwards) Percentile |
ATMA (Feb/May 2023)/ CMAT 2023 Percentile | ||||
| PGDM, E-Business Research & Business Analytics | 80 | 85 | ||||
| PGDM Retail, PGDM Media and Entertainment and PGDM Business Design | 75 | 80 | ||||
| PGDM – Healthcare Management | 70%ile across above entrance tests, irrespective of any graduation degree background. | |||||
| PGDM – Rural Management | ||||||
| Bengluru Campus | ||||||
| Program/ Campus | CAT 2022 / XAT 2023 / GMAT (2020 onwards) Percentile | ATMA (Feb/ May 2023)/ CMAT 2023 Percentile | ||||
| PGDM, E-Business Research & Business Analytics | 75 | 80 | ||||
| PGDM - Business Design & Innovation | 70%ile across above entrance tests, irrespective of any graduation degree background. | |||||
Admissions
Admissions are based on merit only. No discrimination is made on basis of the state from which graduation certificate is obtained. There are no reservations for linguistic minorities either.
tuition fees & other
₹6,50,000/- p.a* *Subject to change
library deposit
₹4,000/- (refundable)
hostel fees
₹90,000/- p.a. to ₹1,50,000/- p.a. Plus a deposit of ₹5,000/- (refundable)Please Note
- *Hostel accommodation is subject to availability for Mumbai Campus.
- *Hostel accommodation is mandatory for the students of Bengaluru Campus.
eligibility
A minimum 50% in graduation, which must be completed by June 2022
Should have taken CAT (2021) conducted by the IIMs for the year specified in the advertisement (IIMS have no role in the Welingkar admission process) and /or/ XAT (2022) / and / or ATMA (Feb 2022) and / or CMAT (2022) and / or GMAT (2019 onwards).
selection process
WeSchool's Unique Profile based selection process assigns significant value to academic performances, work experience, Group Activity, Personal Interview along with the written test scores.
Admissions
Admissions are based on merit only. No discrimination is made on basis of the state from which graduation certificate is obtained. There are no reservations for linguistic minorities either.
student achievements
Year on year, our students do us proud and edify our belief in creating the leaders of tomorrow. Here are the achievements of our latest batch.
testimonials
