PGDM Media and Entertainment Program USP

  • Transformative pedagogy curated and delivered by renowned media experts.
  • On-field learning visits to production and post-production houses, advertising agencies, media agencies, digital agencies, consumer research, and events
  • Organises lectures, workshops, live industry projects, videos and case studies

PGDM - Media & Entertainment

Program Overview

The affordability of smart mobile phones and internet data is driving the consumption in Media and Entertainment rapidly. While print has its uniqueness, the online medium is offering news and entertainment in multimedia formats. Businesses in these sectors are not only catering to the viewers and readers in the urban cities but also across rural India. Apprising and mentoring the future league of managers is WeSchool two year full-time Media and Entertainment program. The course takes an aspirant through various facets of modern media, and with a strong foundation in Management education. This digital native is ready to disrupt the modern media.

Program Pedagogy

The transformative pedagogy includes lectures, workshops, live industry projects, mock shops and case studies delivered by highly acclaimed academicians and renowned media experts.

Program Outcome

The Students who enrol into the course of Post Graduate Diploma in Media & Entertainment can benefit from the course through a myriad of opportunities, which will knock at their doorstep once they complete their 2 year course from the Institute. Some of which can be listed as below:

  • The Students can be a part of marketing the most awaited films of the year
  • They can productively contribute to creating content for General Entertainment as well as niche channels
  • The Students will also be able to construct an entire media plan for any of the brands in any industry

Internship

Some of the Companies who have visited our campus for Summer Internships

  • Worldwide Media/ Lintas India Pvt Ltd/ Network18/ Shree Om Advertisers/ Indian Film Studios

Placement

2017-19 2018-20
Companies
Average CTC Domestic in Lakhs Highest CTC Domestic in Lakhs Average CTC Domestic in Lakhs Highest CTC Domestic in Lakhs
7.28 LPA 10 LPA 8.43 LPA 18 LPA
IPG Mediabrands, Infosys, ICICI Bank, HDFC Bank, ICICI Prudential

For detailed curriculum,please click here