In today’s data-driven world, businesses rely heavily on analytics to make informed decisions. A PGDM in Research & Business Analytics equips professionals with the skills to transform raw data into actionable insights, making them indispensable across industries. Whether one pursues a PGDM in Research & Business Analytics in India, in Mumbai or Bengaluru, the career prospects are vast and rewarding. Welingkar Institute of Management provides amongst the best facilities for students looking to study PGDM in business analytics in India.
What Is Research & Business Analytics?
Research & Business Analytics is the discipline of using statistical, computational, and technological tools to analyse business data. It involves:
- Gathering and analysing data and formulating solutions to solve business problems
- Forecasting trends and consumer behaviour
- Supporting strategic decision-making across departments
Why Pursue PGDM in Research & Business Analytics?
A PGDM in Research & Business Analytics offers:
- Curriculum that is relevant to the industry and combines business knowledge with technical know-how
- Exposure to real-world case studies and live projects
- There is a lot of demand in fields like business, healthcare, retail, and IT.
- The chance to use cutting-edge systems and tools
Institutes like Welingkar Institute of Management offer a robust program for PGDM in research & business analytics in Mumbai, making it among the top choices for this PGDM program in Bengaluru as well.
Core Skills & Tools To Master for PGDM in Business Analytics
During this PGDM course, students aim to gain proficiency in:
- Statistical tools like SPSS, SAS, R, Python
- Data visualisation like Tableau, Power BI
- Database management, like SQL, MongoDB
- Machine learning & AI, like Predictive modelling, NLP
- Business intelligence platforms
- Research methodologies and design thinking
What to Expect During the PGDM Program?
The curriculum typically includes:
- Core management subjects (Marketing, Finance, HR, Operations)
- Specialised analytics modules
- Capstone projects and internships
- Industry interactions and guest lectures
- Skills in tools like Python, Tableau, and Excel
Top Career Paths after PGDM in Research & Business Analytics
- Data-Focused Roles
- Data Analyst / Business Analyst: Use data to help to make business choices.
- Big Data Analyst: Handle large datasets using Hadoop, Spark
- Data Scientist: Build predictive models and algorithms
- Domain-Specific Analytics
- Supply Chain Analyst: Optimise logistics and inventory
- Marketing / Finance Analytics: Analyse campaign performance or financial trends
- Advanced & Strategic Roles
- Chief Data Architect / Analytics Architect: Design data infrastructure
- Research Analyst / Quantitative Researcher: Conduct market or financial research
- Business Research Consultant: Advise firms using data-backed strategies
Industries & Employers Hiring
Graduates of PG diploma in research & business analytics are in demand across the following top companies:
- Banking & Financial Services: HDFC, ICICI, SBI
- E-commerce & Retail: Amazon, Flipkart, Reliance Retail
- Healthcare & Pharma: Apollo, Cipla
- IT & Consulting: TCS, Infosys, Deloitte, KPMG
- Telecom & Media: Airtel, Jio, Zee
Salary & Growth Trajectory
Here’s a table of the show the average salaries of PGDM Graduates for different roles:
| Role | Entry-Level Salary (INR) | Mid-Level Salary (INR) |
| Data Analyst | ₹4–6 LPA | ₹8–12 LPA |
| Business Analyst | ₹5–7 LPA | ₹10–15 LPA |
| Data Scientist | ₹6–10 LPA | ₹15–25 LPA |
| Analytics Manager | ₹12–18 LPA | ₹20–30 LPA |
| Chief Data Officer | ₹25+ LPA | ₹40+ LPA |
However, salary levels and growth always depend on domain expertise, certifications, and hands-on experience.
How Can an Aspiring Student Maximise the Program ROI?
- Students must pick the specialisation that fits their area of interest
- Students must aim to Intern with top firms to gain practical exposure
- Earn certifications in Python, Tableau, or AI tools
- Network actively through seminars and alumni meets
- Stay updated with the latest trends and developments in the world of AI, ML, and big data
Also Read – Benefits of Pursuing a PGDM in Research & Business Analytics
Employer Perspectives & Alumni Testimonials
Employers value PGDM graduates for their:
- Analytical mindset
- Business acumen
- Ability to bridge data and strategy
Success stories of alumni from PGDM in business analytics in Mumbai and Bengaluru regularly feature across media, where their success stories of transitioning into high-impact roles in global firms, startups, and consulting agencies are seen.
Conclusion
A career in research & business analytics is not just lucrative—it’s even seen as future-proof! With a PGDM in research and business analytics, one can look to become a strategic asset to any organisation. Whether students aim to be a data scientist, consultant, or analytics manager, this program lays the foundation for a dynamic and fulfilling career. WeSchool aims to provide an all-around experience for students looking to pursue a PG diploma in Research & Business Analytics.
