A lot of commerce students hesitate when they hear words like “analytics” or “modelling”. It looks technical from afar, yet most business problems still need someone who understands markets and money. Because of this shift, many students now consider a PGDM in Research & Business Analytics in India as a realistic step instead of a strange jump into coding.
Yes. A commerce student can do it without feeling out of place. Most analytics work sits between numbers and business logic. Commerce students already deal with accounts, tax patterns, capital flow, cost ideas, and markets. These parts help them follow the logic used in analytics courses. Once they pick up basic tool skills, they move forward with comfort.
What is a PGDM in Research and Business Analytics?
A PGDM in Business Analytics is a management programme that blends business cases, data analysis, and decision steps. The classes usually begin with smaller tasks—reading sheets, simple statistics, and basic visual tools. Later topics go deeper but still connect to business problems.
Common topics:
- data cleaning and checking
- building simple predictive models
- marketing and sales analytics
- financial analysis
- business reporting
A PGDM in Research and Business Analytics adds research design, survey work, and structured writing. The idea is not to turn students into engineers. It is to help them read business problems through numbers.
Which Academic Stream is Best for a Career in Business Analytics?
There is no strict stream rule. Colleges accept students from commerce, arts, science, engineering, and even hospitality. What matters more is patience with numbers and a willingness to learn. Commerce students handle maths in a smoother way than they think. They also understand how a business functions, which is a large part of analytics.
A lot of institutes offering PGDM in Research & Business Analytics say that their commerce students pick up concepts faster than they expect.
Why commerce students adjust well:
- They understand profit and cost behaviour.
- They already read financial documents.
- They can explain numbers in simple business terms.
- They think about outcomes, not only formulas.
Analytics tools are teachable. Business sense takes longer to develop. Commerce students already bring that part.
Who is eligible for PGDM in Business Analytics?
Most colleges ask for:
- a bachelor’s degree
- minimum marks decided by the institute
- aptitude test or institute-level exam
- comfort with basic math
A PGDM in Research & Business Analytics in India focuses more on thinking than on coding. Students who can follow logic, notice patterns, and explain their reasoning usually perform well.
How B.Com Graduates Can Build a Career in Business Analytics?
The path is not complex. Commerce graduates can follow a slow but steady route.
Steps often used by students:
- Work on spreadsheets and basic statistics.
- Learn one or two simple tools through short courses.
- Enrol in a PGDM in Business Analytics or a related diploma.
- Find internships in finance, marketing, or operations.
- Build small sample projects like dashboards or cost reports.
- Improve writing and presentation, since analysts talk to managers often.
A PG in Research and Business Analytics can support students who want deeper training in structured data work.
Careers Options in Business Analytics after B.Com
Companies want people who can read customer movement, cost changes, risk, and sales patterns. A commerce graduate who has added analytics training fits many jobs. The field has room for different strengths, so students with strong business logic move ahead smoothly.
Jobs that students usually explore
- Business Analyst
- Research Analyst
- Marketing Analyst
- Finance Analyst
- Reporting Executive
- Sales Analytics Support
- Risk and Compliance Analyst
Where Do Commerce Skills Help in Business Analytics?
| Commerce Strength | Use in Analytics Work |
| Accounting and cost basics | Helps with forecasting and budgeting tasks |
| Market behaviour knowledge | Supports customer and sales analytics |
| Budget thinking | Useful for pricing models |
| Business law awareness | Helps in compliance-based reports |
| Writing and speaking | Needed for presenting results |
This mix works well because analytics depends on clear thinking, not only tools. Commerce students learn to connect numbers with business meaning, which firms value.
Conclusion
A commerce student can study analytics without fear. A PGDM in Research & Business Analytics opens many roles, and the subjects link well with the student’s earlier learning. With practice, patience, and interest in how data shapes decisions, commerce graduates can move into strong roles across firms that offer analytics positions. Many institutes teaching PGDM in Business Analytics in India and across India, like Welingkar Institute, see rising interest from commerce students for this reason—the field rewards people who understand business first and tools second.
