Welingkar Blog: Beyond the Walls
Admissions Open for 2-Year Full-Time PGDM Programs (Batch 2025-27).
Last Date 15th Jan'25.
Admissions Open for 2-Year Full-Time PGDM
Programs (Batch 2025-27).
Last Date 15th Jan'25.
“Advertising is a non-moral force, like electricity, which not only illuminates but electrocutes. Its worth to civilization depends upon how it is used.” – J. Walter Thompson Let me start with an ad that is etched in our memory and we dance to its tunes: “Dance on the clubboat, a group of party people in […]
Prerna Nagpal: Implicit Positioning and Surrogate Advertising Read Post »
It was an eventful morning….the GPRS functionality on my phone had got mysteriously deactivated for a while & not hearing those vibrating alerts by the bedside, every now & then was making me feel lost. The nocturnal wakeups & feeling for the phone on the side board of the bed continued but this night to
Prof. Kaustubh Dhargalkar: GPRS, Email, Smartphone & a Lost Mornin Read Post »
In today’s global arena, the role of management institutes has moved far beyond just providing skills that will help students get a good job. The focus has shifted to creating global leaders responding to newer challenges. Dr.Uday Salunkhe, Director, Prin.L N Welingkar Institute of Management Educationand Research opines that the most important attribute that students should
Uday Salunkhe: Scaling New Peaks Read Post »
Today, we are living in the age of change and dynamism. The world as we know it is increasingly changing at a faster pace defined by global competition, faster flow of information , easier communication & increasing complexity of business environment. Dynamic Business Environment:With these rapid changes, new paradigms of business are constantly getting created,
Himanshu Kapadia’s “The Employment Relationship: Crucial Challenges for HR” Read Post »
A true dream is not one that occurs when you’re asleep; it’s one that takes your sleep away. Such a dream then starts to possess you. It begins to run in your blood. Slowly it’s beyond your control to not think of it and then you don’t have a choice. You have to live the
The Best Time to “Start UP” is NOW! Read Post »
